TheCUBE conducted a comprehensive analysis of the digital structure of a leading plant-based food company across 16 countries. This extensive examination led to the development of a transformative strategy designed to boost online sales of plant-based products, generating innovative ideas and establishing new channels in coordination with global eBusiness teams.

‍

During this process, we mapped all key players in online sales channels, including both retail and food service, as well as proprietary channels, Brick & Click, Pure Players, and Quick Commerce channels. We identified strategies implemented across various areas such as search, content, promotion, assortment, advertising, and pricing. This holistic approach provided us with valuable insights into current tactics and highlighted areas for improvement in each market.

‍

Utilizing advanced methodologies and tools, including data scrapers and global metrics, we crafted a detailed action plan that enabled the company to enhance its market positioning and significantly increase online sales. Our strategic recommendations ensured a robust framework for growth in the dynamic plant-based market.