In collaboration with a leading food company, TheCUBE developed this initiative to create personalized meal solutions for the elderly.

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• Provides tailored meal options based on specific nutritional needs.
• Uses AI to analyze and deliver personalized meal plans.
• Improves quality of life by making healthy eating accessible and convenient.

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The venture is in line with the trend of personalized nutrition and the aging population seeking tailored food products. The project targets the silver generation (seniors) who are increasingly focused on health, wellness, and personalized dietary needs. The concept aligns with trends in functional foods that provide targeted health benefits. Initial testing has shown that older consumers appreciate the focus on their specific nutritional requirements, but the learning has been the need for simplified communication and user-friendly packaging to enhance adoption rates.